Some SEO Tips When Remodel Your Website!

When remodel a website, you may be enticed to concentrate all your energy on the aesthetics and user-friendliness of the site. I am not saying these two components are not imperative, but rather by exclusively concentrating on the aesthetics and usability of your site, you are taking your eyes off the better prize – SEO.

In this post, I am going to walk you through the ways you can evade the SEO pitfalls when updating your website.

Why is Search engine optimization so important?

SEO Provides Your Business reliability. SEO services Perth is important because it is the most cost-effective way to bring in new users that your business. SEO should be in the forefront of your mind from the very beginning of a remodel so it does not cause you massive problems later.

The design elements of your website, everything from structure to your meta-descriptions, are linked to your Perth SEO Services. If you start playing around with these components, you could be damaging your Google rankings.

1. Website Audit:

Website audits are, in the simplest terms, when you pay someone to forensically examine your website with tools and their eyes using their knowledge and expertise to tell you what is good and what is not so good about your site. When remodel your website, think of the process not as a complete overhaul, but as a thorough tune-up. Before you make any changes, you need to determine what’s working and what’s not. These metrics will inform you of the performance of each page and help you decide what pages should be removed, changed or reorganized.

2. Keyword Research:

Keyword research is a important part of PPC marketing and search engine optimization success. When people do a Google search, they use keywords. When writing content for your website, include words people might use to find you. You can use Google AdWords to discover what common terms are used to describe your service or product. What Google is looking for is high quality content that is relevant. If you are writing great blog and content, then keywords will naturally appear. Remember, good content is good SEO (search engine optimization).

3. URL Structure:

A site's URL structure should be as simple as possible, Search engines use URLs to help them determine what your page is about. If your website has lengthy or not relevant to the content on the page URLs, you need to restructure your site so the bots can understand it better.

4. Responsive Design:

RWD stands for Responsive Website Design. Responsive website design enhances the browsing experience of people using a mobile or tablet and other devices. It also has an added SEO advantage. We prefer mobile-responsive websites because the design improves the bot’s ability to crawl your pages and index the appropriate url.

5. Google Webmaster Tools:

It is best to let Google know you’re completing a website remodel. You can do it through GoogleWebmaster Tools. This will prevent any issues with the search engine.

If you are moving domains, inform Google through the Change of Address Tool. Any changes you make will remain in effect for approximately 6 months. By then, your new website should be indexed.